The sports’ brand Adidas and his marketing image, David Beckham, have just presented their first collection in common. The line has 23 articles, including clothes, balloons, handbags and lots of accessories.

In all the products can be seen the David Beckham logo, designed by the own brand for the Real Madrid professional. The whole collection will be distributed in more than 20 countries around the world. And to promote this new products line, the shareholders bet the most for the public relationships and sales points actions.

Also, this Thursday Adidas will present new soccer sneakers for the Predator brand, in a new David Beckham’s edition. These will be presented having as motive the opening session of “Adidas Sport Performance Centre”, in London city. Beckham will be the star invited for the inauguration of the brand’s store.

The marketing contract of 4 years that signed the sports fabricator with the British football player on March 2004, is valued in 4.5 euros millions, according to the media news.

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The brand made extremely thinner Filippa Hamilton’s waist in one of their publicities
 
Filippa Hamilton, the top model turned thinner for a Photoshop miracle in a Ralph Lauren campaign, she said her work for the company ended because she was “too fat”, this was published by the New York Daily News tabloids.
The 23 young lady, who has been working 7 years with the American firm, explained her contract ended last April because according to them, “she had gained too much weigh and did not fit in their clothes”. 
Beside, when she was asked about the famous photo, she confessed she felt very surprised when she saw that “extremely thinner kid with her face”, and she also explained that “is very sad Ralph Lauren made  something like that”.
Her lawyer, Geoffrey Menin, said about the photo: “is a huge mistake manipulate the image of the model, and we are worried for what this may cause”. Filippa added that “they (the firm shareholders) own apologises to all the American women” and that she feels “proud of her appearance” because a model should show a healthy image. 
For the Polo Ralph Lauren firm side, who already apologised and took off the add (showed only in Japan), said that Filippa is a “beautiful and healthy woman” and that the work relationship with her broke up for “the model’s incapacity to accomplish the contract’s obligations”.

Dolce - Gabbana presents its new fragrances

Claudia Schiffer, Eva Herzigova and Naomi Campbell, all together with the new perfume. The three super models personify three of five new Dolce & Gabbana fragrances.

Claudia Schiffer, Naomi Campbell and Eva Herzigova the three top-models more influent of the 90’s catwalk came back to pose all together and borrow their images to the five new fragrances created by Dolce & Gabbana, “Anthology”.
But the three model were not alone, they were also accompanied in the cover by another three super models, attractive and coveted at the moment, Fernando Fernandes, Noah Mills and Tyson Ballou, in charge of giving a masculine touch to these new perfumes.
Five fragrances with different personalities inspired in five tarot cards and represented by distinct consecrated models: L’Imperatrice 3” (Naomi Campbell), La Lune 18 (Claudia Schiffer), Le Bateleur 1 (Tyson Ballou), L’Amoureaux 6 (Noe Mills) and La Roue de la Fortune 10 (Eva Herzigova and Fernando Fernandes).

There are five different ads, one for each fragrance and model, and five are the histories that repeat for all of them.
The fragrances produced by Procter & Gamble have D&G designers in a strong promotion campaign.

Male model’s Contest for its new underwear line “Steel United.

Jaime Dornan, model and actor, actual image of calvin Klein

Steel United colection new model.

“9 countries, 9 men, 1 winner”. This is the headline for the contest organized by Calvin Klein in France, Greek, Italy, Netherlands, Russia, Spain, Sweden and United Kingdom.
The objective: find a male model that will be the image for the new underwear line “Steel United”. The award: A year contract with a prestigious model’s agency and a luxury trip to South Africa.
Flag’s Selection
The new collection is inspired in the colour’s passion of the sports teams of all national selections. Is composed with 9 innovators and patriotic colors combinations, representing all of them the 9 country’s flags involved in the male model competition.
Extravagant Logo
Is made in a soft micro-fiber and with a extravagant logo in the waist, ended with soft cotton to get maximum comfort. The models are available in slip, short, boxer with a low waist.
They are already in the stores since august, with a recommended price between 24, 75 and 29 euros.
How to participate
Go with your favourite Calvin Klein underwear, and a photographer will do the pictures.
The judges will pick a finalist from each country that would be announced in February 2010. The nine finalists will compete in the Big Final in April 2010, and there will be chosen the winner with a public vote online from the website.
For terms and conditions, visit http://www.9countries9men.com.

Cool t-shirts are now the pieces of clothing that have replaced the elaborate ones. You can keep your style and be fashionable at the same time wearing them; they are so versatile that can be used in a lot of occasions, they became universal highlighting your personal creativity and your sense of fashion. So the next time you go to buy a new cool T-shirt make sure you check the latest fashionable models.
Nowadays T-shirts became in an instrument for expressing identity. Cool t-shirts for all people of different life style are quite common; actually we can say that our markets are overloaded by various t-shirt designs all kind, age and different preferences. However they did not save of being included in the changing world of fashion.
Cool t-shirts are being used as good instruments for conveying messages, beliefs and causes. We can also identify a group by their characteristic model of cool t-shirts. We can find a major variety of cool t-shirts: cool and loud graphic prints, attractive for young people. Then we have also the ones in the sales top: skulls, birds, trees, splatters and flowers. Now we are not saying those designs are the only ones popular, there are many other concepts, and those are always under the influence of the society were people are living.
If you want to be according with the fashion and look chic, you must check online the latest cool t-shirt models before going out for shopping!

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If you are a designer clothing fanatic like me, you will be well aware of the cost it takes to keep up there in the fashion trend. I used to buy all my clothes in the few select and bespoke outfitters in the big cities. I had never considered looking on line to find the choice and quality that I was after. I soon found that you can buy virtually anything with good brand labelling that you can buy in any shop. In many cases they have much larger selections than the average retailer and usually at much better prices. I now try on what I want in a shop and then order on line.

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It is quite amazing what you can find on the internet in the clothing field. On some sites you can get fully kitted out with anything you are likely to wear. When I logged on, I was truly amazed at the selection and variety. From thousands of belt styles, to bags for him and her, you can find it all. Caps, hats and flip flops, it really is an Aladdin’s cave. I was looking for a new hoodie and found some fantastic designs that I have never seen in any shop. They seem to be at the forefront of the fashion trend in all categories.

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Dinner jackets were standard required dress wear when “preparing for dinner” at home or at a men’s club. The dinner jacket was mainly worn with a white shirt and black tie. These jackets were even worn, not only by the orchestra, but also by most of the audience in the large theatre halls. However, concert halls generally did state that ‘morning dress may be worn in the back rows’ only. Dinner jackets were pushed into waistcoats with the bottoms left ragged; second world war parachute suits were based on similar lines

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Outer jackets will mainly keep you dry, feeling warm and looking great. A track suit is also perfect after a run to prevent you from getting chilled on your early morning runs. As the weather turns colder, I wear a body warmer underneath rather than having to change jackets when I am pottering around so I can keep my best clothes in good condition. I detest having to wear heavy clothes that restrict movement and are a general bind.